Marketing is an ever-growing industry in Canada. If you think about it, the heart of your business success lies in its Marketing. Whether it is through advertising or sales, all companies need a marketer in their team.
When taking a Marketing Degree, there are a number of different topics that can be studied. Marketing degrees are a great way for students who wish to develop their personal, presentation and consumer behaviour skills. Marketing provides students with different and engaging careers after graduation, and a Marketing Degree allows students to work for businesses in a variety of fields.
The demand for Marketing professionals in British Columbia is one of the highest in Canada. Positions in demand in the province can include, but not limited to: Sales Representatives, Brand Managers, Digital Marketers, Marketing Coordinators, Marketing Managers and Marketing Analysts.
There are approximately 119,000 skilled marketers in the province and an average of 22 candidates per job. The average salary is $46,500 per year, ranging from $30,000-$60,000 depending on the position and your skill level.
If you want to find out about the demand and average salary for a specific position in Marketing in British Columbia, you can check WorkBC’s website.
Thompson Rivers University offers two options that focus on Marketing:
Bachelor of Business Administration, Major/Minor in Marketing
The Bachelor of Business Administration provides students with a demanding and engaging learning experience. Students will learn general business concepts in the first two years of the degree and can specialize in Marketing in the third year.
Post-Baccalaureate Diploma in Marketing
A Diploma in Marketing is perfect for students who do not have a previous degree in Business and want to return to university to acquire a specialty in a functional area of business.
Some other degrees at TRU also allow you to take Marketing courses, or even take a Minor in the field. If you have questions and wish to speak with someone about your options, you can check this link.